“Honest or Destructive? The Heated Controversy Between @ceokakireview & Jason @scaretodie!”

Source: SAYS
Malaysia’s social media scene is abuzz with the latest controversy between two well-known food reviewers—@ceokakireview and Jason @scaretodie. The dispute erupted after @ceokakireview expressed his dissatisfaction with Jason’s approach to food reviews, sparking a heated debate among netizens about ethics in food criticism.
“Don’t Be Too Honest” – @ceokakireview’s Harsh Criticism
It all began when @ceokakireview uploaded a TikTok video criticizing a restaurant that Jason had previously reviewed. Although he did not mention Jason by name, netizens quickly linked his comments to the influencer. According to @ceokakireview, the restaurant in question had lost customers after receiving a negative review from Jason.
@ceokakireview questioned whether food reviews were meant to help businesses or destroy them. He argued that if a reviewer isn’t invited, they shouldn’t be reviewing a restaurant.
💬 “Don’t be too honest—it can ruin businesses,” he stated. He also emphasized that his mission was to support Malay businesses by excluding bad food from his videos instead of publicly criticizing them.
Jason @scaretodie Responds
Not one to stay silent, Jason fired back with a strong rebuttal. In his response video, he stood by his stance that food reviews should be honest rather than just paid promotions.
💬 “If you can’t be honest, that’s not a review—that’s a paid advertisement,” Jason said.
He also took issue with @ceokakireview’s claim that reviews should only be made if invited.
💬 “By that logic, should Google Reviews also require an invitation?” Jason asked sarcastically.
He asserted that customers have the right to provide honest reviews, especially when they are paying for their meals.
Netizens Debate – Who’s Right?
The controversy has sparked heated discussions among netizens. Some sided with @ceokakireview, believing that overly honest reviews could hurt businesses. Meanwhile, many supported Jason, arguing that honesty is crucial in food reviews.
This raises a big question—to what extent should food reviewers be held accountable for the impact of their opinions? Should influencers be responsible for the businesses they critique?
One thing is clear—this controversy has opened the eyes of many to the ethics of food reviewing in the influencer industry.